• About
  • Advertise
  • Privacy & Policy
  • Contact
inphinity
Advertisement
  • Home
  • Latest Job
  • News
  • Tech
  • Entertainment
  • Lifestyle
  • Car & Bike
  • Cricket
  • Review
  • Cricket
  • Privacy Policy
No Result
View All Result
  • Home
  • Latest Job
  • News
  • Tech
  • Entertainment
  • Lifestyle
  • Car & Bike
  • Cricket
  • Review
  • Cricket
  • Privacy Policy
No Result
View All Result
inphinity logo
No Result
View All Result
Home Tech

Instagram’s Reels struggles to compete with TikTok in short-form video game

Aviral by Aviral
September 13, 2022
in Tech
0
Instagram Reels
28
SHARES
219
VIEWS


Meta-owned Instagram is struggling to woo creators as its short-video making Reels engagement falls against a formidable competition that is coming from its Chinese rival TikTok.


An internal Meta document accessed by The Wall Street Journal shows that Instagram users are spending 17.6 million hours watching Reels daily — less than a tenth when compared to 197.8 million hours users spend on TikTok a day


The report, published in August, claimed that Reels engagement had fallen 13.6 percent over the last four weeks, and “most Reels users have no engagement whatsoever”.


Among the key reasons is that Instagram has struggled to recruit people to make the right kind of content and the lack of original content on Reels.


“Roughly 11 million creators are on the platform in the US, but only about 2.3 million of them, or 20.7 per cent, post on that platform each month,” according to the document.


A Meta spokesperson, however, said that Reels engagement currently is up on a month-to-month basis.


“We still have work to do. But creators and businesses are seeing promising results, and our monetisation growth is faster than we expected as more people are watching, creating and connecting through Reels than ever before,” the company spokesperson added.


To attract people to make content for Instagram and Facebook, Meta has earmarked $1 billion for creator payouts through the end of the year.


Instagram Reels creators have received a total of $120 million to date.


Reports surfaced last month that threatened by the meteoric rise of TikTok, Instagram and YouTube have introduced new features to discourage their short-video app users from cross-platform sharing.


When creators now make a video on YouTube Shorts, they will not be able to download the video and cross-post it to other apps without a “YouTube watermark”.


“If you’re a creator who downloads your Shorts from YouTube Studio to share across other platforms, you’ll now find a watermark added to your downloaded content,” YouTube said in an update.


–IANS


na/ksk/

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.

We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor



Source
Img source – Google

Tags: Application softwareBytedanceConsumer Publishing (NEC)Entertainment Production (NEC)instagrammetaOperating systemsSocial Media & NetworkingSocial networking servicesSoftwareSoftware (NEC)The Wall StreettiktokVideo software
Previous Post

Apple rolls out watchOS 9: Check supported devices, new features, and more

Next Post

Sanju Samson receives backing from across the border after T20 WC snub, ex-PAK spinner wonders ‘what has he done wrong’

Aviral

Aviral

Next Post
Sanju Samson receives backing from across the border after T20 WC snub, ex-PAK spinner wonders ‘what has he done wrong’

Sanju Samson receives backing from across the border after T20 WC snub, ex-PAK spinner wonders ‘what has he done wrong’

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

  • 23.8k Followers
  • 99 Subscribers
  • Trending
  • Comments
  • Latest
ssc X

SSC Selection Post Phase X Exam Status / Admit Card Download 2022

July 25, 2022
UPPCL Lttd

UPPCL Computer Assistant Online Form 2022

July 30, 2022
Ross taylor

Ross Taylor talks about racism in New Zealand cricket

August 15, 2022
IIT JAM Admission Online Form 2023

IIT JAM Admission Online Form 2023

July 29, 2022
powder

5 things to do this summer 2022

0
ssc X

SSC Selection Post Phase X Exam Status / Admit Card Download 2022

0
IIT JAM Admission Online Form 2023

IIT JAM Admission Online Form 2023

0
UPPCL Lttd

UPPCL Computer Assistant Online Form 2022

0
Akram lashes out at PCB after Afridi's huge revelation on Shaheen's rehab: 'Yeh ladke ko hum nehin dekhenge toh...'

Akram lashes out at PCB after Afridi’s huge revelation on Shaheen’s rehab: ‘Yeh ladke ko hum nehin dekhenge toh…’

September 16, 2022
Former wicketkeeper's warning for India ahead of T20 WC: 'Earlier Pakistan had no chance of beating us in World Cups'

Former wicketkeeper’s warning for India ahead of T20 WC: ‘Earlier Pakistan had no chance of beating us in World Cups’

September 16, 2022
Google

Several app developers may soon have to pay 6% commission to Google: Report

September 16, 2022
'Jab chief selector average hoga, unke decision bhi average honge': Shoaib Akhtar fumes at Pakistan's T20 WC selection

‘Jab chief selector average hoga, unke decision bhi average honge’: Shoaib Akhtar fumes at Pakistan’s T20 WC selection

September 16, 2022

Recent News

Akram lashes out at PCB after Afridi's huge revelation on Shaheen's rehab: 'Yeh ladke ko hum nehin dekhenge toh...'

Akram lashes out at PCB after Afridi’s huge revelation on Shaheen’s rehab: ‘Yeh ladke ko hum nehin dekhenge toh…’

September 16, 2022
Former wicketkeeper's warning for India ahead of T20 WC: 'Earlier Pakistan had no chance of beating us in World Cups'

Former wicketkeeper’s warning for India ahead of T20 WC: ‘Earlier Pakistan had no chance of beating us in World Cups’

September 16, 2022
Google

Several app developers may soon have to pay 6% commission to Google: Report

September 16, 2022
'Jab chief selector average hoga, unke decision bhi average honge': Shoaib Akhtar fumes at Pakistan's T20 WC selection

‘Jab chief selector average hoga, unke decision bhi average honge’: Shoaib Akhtar fumes at Pakistan’s T20 WC selection

September 16, 2022
inphinity

inphiity.in for your JOB-TECH-NEWS update.

Follow Us

Browse by Category

  • Admission
  • Admit Card
  • Apps
  • Bike
  • Business
  • Car
  • Car & Bike
  • Cricket
  • Entertainment
  • Fashion
  • Food
  • Football
  • Gaming
  • Govt Scheme
  • Health
  • Latest Job
  • Lifestyle
  • Movie
  • New Job
  • News
  • Phone
  • Politics
  • Review
  • Science
  • Startup
  • Tech
  • Travel
  • Wearable
  • World

Recent News

Akram lashes out at PCB after Afridi's huge revelation on Shaheen's rehab: 'Yeh ladke ko hum nehin dekhenge toh...'

Akram lashes out at PCB after Afridi’s huge revelation on Shaheen’s rehab: ‘Yeh ladke ko hum nehin dekhenge toh…’

September 16, 2022
Former wicketkeeper's warning for India ahead of T20 WC: 'Earlier Pakistan had no chance of beating us in World Cups'

Former wicketkeeper’s warning for India ahead of T20 WC: ‘Earlier Pakistan had no chance of beating us in World Cups’

September 16, 2022
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.

No Result
View All Result
  • Home 1
  • Latest Job
  • Tech
  • Car & Bike
  • Cricket

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.